Michael Seid, PhD, is Professor of Pediatrics in the University of Cincinnati School of Medicine, Director of Health Outcomes and Quality of Care Research in the Division of Pulmonary Medicine and holds a joint appointment with the James M Anderson Center for Health Systems Excellence at Cincinnati Children's Hospital Medical Center. Dr. Seid applies behavioral and social science to answer the question â€˜What does it take to make sure the right treatment gets to the right child in the right way at the right time, every time?' In this quest, he collaborates broadly with patients and families, clinicians, social scientists, epidemiologists, designers, policy makers, computer engineers and developers, and creatives. With Peter Margolis, MD PhD, he was co-Principal Investigator of the C3N Project, funded by a Transformative Research Award from the NIH to design and test a new system for transforming chronic care. He is co-PI on the ImproveCareNow PPRN, and a co-I for the National Pediatric Learning Health System CDRN, funded by PCORI, and co-PI for the Cystic Fibrosis C3N pilot, funded by the CF Foundation. He has been Principal and co-Principal Investigator of numerous large multidisciplinary federally-funded research studies and publishes widely in such journals as Medical Care, HSR: Health Services Research, Archives of Pediatrics and Adolescent Medicine, Pediatrics, BMJ Quality and Safety, the Journal of Ambulatory Pediatrics, and Milbank Quarterly.